The program



Greg Creed

Previous CEO of Yum! Brands


Greg Creed was the previous CEO of Yum! Brands and worked with the company for 25 years and has over 40 years of experience in operations with leading packaged goods and restaurant brands globally. Previously, Mr. Creed was head of Taco Bell, the nation’s leading Mexican-style quick service restaurant chain. He was appointed Chief Executive Officer of Taco Bell in early 2011 after serving as President and Chief Concept Officer and was responsible for driving overall brand strategy and performance of the business in the U.S. and internationally. He has held various roles with the Company including Chief Marketing Officer at Taco Bell where he spearheaded the “Think Outside the Bun” campaign and new product introductions that generated strong sales and profit growth for five consecutive years, as well as Chief Operating Officer for Yum!. With such extensive experience, Greg can give insight on franchise businesses and how to overcome common challenges they may face.